Website Design

What is: Content Management System (CMS)

A content management system or CMS is software used to build websites and create content to be published online. Typically, CMS allows you to create a website without writing any code.

In the early days of the web, you needed to know HTML to code a website and publish your content online. That used to be challenging, but CMS has made it much more manageable. Instead of writing your website code from scratch, the CMS software does it for you.

Think of it like driving a car. You don’t need to understand the mechanics behind how it all works. Instead, you use a simplified dashboard and pedals to tell the car what to do.

With a powerful CMS platform like WordPress, you can log in to your website dashboard and use a simplified interface to manage your web pages, add content, and customize the design. Then, the CMS does the hard work of building the code behind the scenes.

With a suitable CMS like WordPress, we can help you start a blog, open an eCommerce store, build a tutorial website, create portfolios, and more.

wordpress cms

We’ll Build Or Rebuild You An Amazing Website!

Comprehensive and customized website creation, design & development solutions for your business

What is a Website Clone & Migration?

In a website clone & migration, a website undergoes substantial URL, structure, content, UX, design, or platform changes. It could be everything from updating the layout of your website to changing the URL structure or moving your website to a new domain or content management system (CMS).

Types of Website Migrations:

  • Protocol: Changing your website protocol from HTTP to HTTPS
  • Subdomain: Changing your website from “www.yoursite.com” to “newsubdomain.yoursite.com”
  • Domain: Changing your website URL from www.olddomain.com to www.newdomain.com
  • Top-level domain: Changing your website URL from a .com to a .org, .net, etc., or vice versa
  • Content management system: Moving your website from your current CMS to a new one, for instance, moving from WordPress or Joomla to the Umbraco CMS
  • Redesign: Making modifications that range from small aesthetic changes to the website layout to a complete website revamp with primary code and copy changes
  • Structural: Changing the website architecture or structure, which usually means changing either the user flow of a website or the URL structure on which the website is built
  • Hybrid or combination: Using a combination of the above types of migrations
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Our Website Clone & Migration Services

Website clones & migrations come in all shapes and sizes. Our team of website clone & migration experts tailor solutions directly to your exact needs. We’ve handled numerous website clones & migrations since 2010 and have continued to refine our processes as new technologies and digital trends advance.

Scaled Tech Solutions has you covered whether you are looking for onsite SEO optimizations, comprehensive URL redirect mapping, content analysis, or post-migration support and solutions.

SEO Clone & Migration

Our goal with any website clone & migration is to quickly and efficiently move your website, mitigating SEO risk and reducing website downtime during the process. One way we do this is by collaborating with our in-house SEO experts to ensure all pages redirect properly and all SEO best practices are in place at launch. We’ll even score and prioritize your content to give you a roadmap for improving content on the new site and optimizing for search engines moving forward.

Our SEO clone & migration services include:

  • Current site URL crawl and page inventory
  • Analytics benchmarking
  • Comprehensive URL redirect mapping
  • Internal link updates
  • Page canonicalization
  • Duplicate content removal
  • Site move verification with Google and Bing
  • Backlink updates
  • Ranking/visibility benchmarking

Learn more about Scaled Tech Solution’s SEO clone & migration services.

Content Management System (CMS) Clone & Migration

Whether your website is on WordPress, Joomla!, Drupal, Umbraco, Merchello, DNN Software, TYPO3, or another CMS, our website clone & migration experts at Scaled Tech Solutions are ready to clone or migrate your current website to your CMS of choice seamlessly. Over the years, we’ve handled numerous website clones & migrations, resulting in better performance and user experience. We create a CMS clone & migration strategy tailored to your specific needs.

Our CMS clone & migration process includes:

  • Evaluate your current website
  • CMS migration strategy
  • In-depth SEO best practices analysis
  • Website design elements migration
  • Import content
  • Test website functionality
  • Review website
  • Launch strategy

Learn more about Scaled Tech Solution’s CMS clone & migration services.

Web Hosting Migration

Scaled Tech Solutions offers website hosting through our certified partnership with Hostinger and other cloud hosting providers. We host hundreds of small, medium, and enterprise websites, maintaining a consistent 99.9% uptime in the process. Our team ensures your website is available at all times responding optimally to your end users, no matter where in the world they are accessing your website.

Our web hosting migration services include:

  • Helping you evaluate and choose a new web host
  • Creating appropriate backups of your website data
  • Importing your website to a new hosting provider
  • Preventing downtime
  • Implementing the migration process
  • Updating your domain

Learn more about Scaled Tech Solution’s Web Hosting migration services.

Domain Name Migration

Changing your domain name can be almost as risky as migrating your entire website. Search engines use your domain and domain structure to help crawl your website and a dramatic change could cause chaos.

Our team ensures that an appropriate redirect strategy is in place to help guide search engines and transfer authority to your new domain.

Our domain name migration services include:

  • URL mapping and redirect strategy
  • Consultation on best practice implementations
  • Search engine crawler analysis
  • Repair site navigation and internal links
  • Post-migration analysis and recommendations
  • Troubleshoot database errors

While a domain name migration is a fairly straightforward process, there are many factors that can affect a successful migration. Our team will ensure that your domain migration goes smoothly by utilizing our extensive expertise and our access to data and technology.

Search Console Indexing

In today’s digital age, having a website is no longer enough. To attract more traffic and improve your online visibility, it’s crucial to ensure that your website is fully indexed by search engines. This is where indexing services come in. An indexing service is a tool that allows search engines to find and crawl your website’s pages quickly. Many indexing services are available, both free and premium, and choosing the best one for your website can be challenging. At Scaled Tech Solutions, we will provide the best indexing services available for your website.

Our supported Search Console Indexing services include:

  • Google Search Console
  • Bing Webmaster Tools

SEO & SEM

We realize the goal of a business is not to have a great-looking website but to have a website that generates sales or leads continuously. The key to this is targeted traffic that is conditioned to be interested in your product or service.

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Search Engine Optimization (SEO)

Of course, you want search engine traffic, which usually speaks to your relevance and credibility to a user. We carefully plan a search engine optimization strategy that accounts for important content, usability, and metrics that are required to attain (and keep) valuable SEO rankings. Gone are the days of focusing on specific keywords; we are in an age of content authority and engagement metrics, and you need an agency equipped to show you the way.

sem

Search Engine Marketing (SEM)

The broader category of search engine marketing applies to our strategies for search

  • Pay Per Click (PPC) marketing
  • Contextual Text Link CPC
  • Tier 2 and Tier 3 Search Engine PPC

This marketing does not perform in a silo, and we integrate the resulting data with all other marketing plans. SEM informs our SEO program, conversion funnel system, and audience targeting parameters.

Our proprietary data-mining tools allow us to predict keyword performance across multiple marketing channels. We can test, analyze, and iterate rapidly in our SEM programs, allowing us to optimize faster. There is no set-and-forget here.

Analytics & Reporting

One of the key ways to determine whether your business is progressing or underperforming in certain aspects is by tracking your digital marketing efforts.

Scaled Tech Solution’s web analytics and reporting team uses industry-leading tools to measure your leads and determine which aspects of your business’s website draw your audience. Our custom reporting, proactiveness, and responsiveness help us detect how your company could improve and grow.

analytics

What Can We Provide?

Identify Trends

Record trends based on seasonality, annual comparisons, and user behavior flow through:

  • Landing pages

  • Exit pages

  • Behavior leading to a conversion

Call Tracking

Track calls coming from different channels, such as:

  • Ad campaigns – social media, Adwords, retargeting, Bing ads

  • Organic Search

  • Newsletters / E-blasts

Utilize Analytics Dashboard

With Google Data Studio (or DataBox if using HubSpot and Google Analytics) we can:

  • Obtain clear visual representation of data

  • Compare different datasets from Google Analytics

  • Compare previous periods to current data and track changes

  • Leverage dynamic data, which makes all historical data accessible

Event Tracking

Track user behavior and interactions with your site including:

  • Mobile Click-to-Calls

  • Scroll Behavior

  • Downloads (PDFs, images, etc.)

  • Form Submissions

  • External Link Clicks